HarborWalk Village
Situation
Sage was challenged with conceptualizing, developing and coordinating an annual music and food event to promote the launch of the the month long Destin Fishing Rodeo.
Sage was challenged with conceptualizing, developing and coordinating an annual music and food event to promote the launch of the the month long Destin Fishing Rodeo.
Insights
If successful, HarborWalk Village and the Emerald Grande would be positioned to capitalize on the thousands of tourists and anglers that attend the month long fishing rodeo.
If successful, HarborWalk Village and the Emerald Grande would be positioned to capitalize on the thousands of tourists and anglers that attend the month long fishing rodeo.
Results
Sage gathered over a dozen entertainers on 3 stages, numerous sponsors and vendors, coordinated kids activities and food demonstrations to produce a highly successful 2 day food and music event with attendance of over 20,000. The event is now an annual event at HarborWalk Village.
Sage gathered over a dozen entertainers on 3 stages, numerous sponsors and vendors, coordinated kids activities and food demonstrations to produce a highly successful 2 day food and music event with attendance of over 20,000. The event is now an annual event at HarborWalk Village.
